How to Make Good Use of Social Bookmarks

To understand online social bookmarks you first have to know it by definition. Social bookmarking is an internet method for organizing, searching, managing, and storing the bookmarking of the web pages. It's helped along by using tags, used in 'metadata', that become 'folsonomies'.

A folksonomy is a process of social 'tagging'. It saves links to web pages that you want to remember or share with others. While they're mostly used in a public venue, you can save them privately as well. You may also be selective about who may view your pages.

For those who have an online business, then having an online presence is vital to their success. Knowing that online social bookmarks build site traffic gives them a unique advantage for getting customers to their site where they can see their products or services.

One of the other key benefits of online social bookmarks that you can share things with people that are of a real interest to them. It's an easy way of discovering things that's unlike do search engine searches. And it's more personal.

Social bookmark managers online are numerous. Most of these are FREE to use. They allow you to store and manage your bookmarks on a site that's different from your own. This gives you an advantage of not cluttering up and overflowing the space on your own site.

If you try to weed out all the sites that are similar to your topic, but not what you really want, you could spend hours upon hours. But if you use your bookmarks to find your information, then you have a much easier way of doing it. The tags help you find what you need.

Your readers and followers can find your bookmarks if they're public, or if they're in your group. They can share your information with others, and send people your way who are interested in your particular niche. The social effect is viral and spreads quickly.

You can literally bookmark hundreds of sites and still keep them in an easily accessible list of tags which makes them only a click away. It really is the best way of keeping track of all your favorite sites and for organizing important information for your business.

If you want to try using online social bookmarks yourself, then register on a social bookmarking site. A good one to start with is del. Icio. Us and it's very popular. There are many others to choose from and the list is massive. You can add your bookmarks manually, but most of these sites will offer a toolbar to put on your homepage that allows you to bookmark sites as you surf.

Source:Ezine

One Way Link Building Alternatives

One of the best ways to increase your web site's ranking in the Search Engines and beat the competition, is by getting other web sites to provide one way links back to your web site.

There are many ways to acquire these one way links: write good content that will make other sites want to link to your site naturally, write articles and post them to article directories, submit your site to the top directories, set up a blog on your site, ask for reciprocal links just to name a few.

There is an alternative that will allow you to get even more backlinks from authority sites: submit digital products (software, eBooks) to download sites. Major download sites have Google Page Rank as high as PR6, PR7 and even PR8, but the page rank varies from PR0 and up.

There is a viral aspect to this method. Over time you can literally gain dozens of semi-permanent one-way links to your site, some with a high Page Rank.

You will get traffic both as a result of your higher ranked site (as a result of using this method) as well as traffic from the download sites you submitted to. The same goes for additional profit, some will be as a result of higher rankings and some from the download sites, although conversion rates from download sites is low. You don't have to be a technical person, i.e. programmer. The process is simple enough that anyone can do it and you can find ready made software that can be re-branded if that is the route you want to take. This is a method I have used to successfully get my sites ranked in the top 10.

Source: Ezinea

How to Make Money on the Internet With Editorial Content

A lot of newbie Internet marketers fail to make money on the Internet because their websites are too focused on selling. They are so keen to make sales that they go overboard with their sales pitches, banner ads, and hyped up claims and the result is that they actually sell very little.

It is a very frustrating for them to know that some people out there are making a lot of money selling affiliate products on the Internet, while they are working their butts off trying to get traffic to a website that looks great but does not convert. What is the solution?

In simple terms it is a matter of rejigging the way you think about how to make money on the Internet. Unless you are a very skillful web copy sales writer, you will probably have little success trying a blatant sales technique. And if you have no confidence in your ability to write sales copy, filling up the empty spaces with banner ads will not provide a solution.

Most people have learned to ignore banner ads and just as many people hate the sensation of being sold to by someone they have never met before.

So the fatal mistake is to try and sell before you have built a relationship with the prospect of customer.

How do you build a relationship with a prospective customer?

By focusing on what that person wants and not on what you want. Of course you and I know that you want to sell something, and that will remain your primary goal, but in order to get there you need to follow the correct route because in most cases people simply don't buy a product on their first exposure to it especially from a person who they have never met and were shouting at them, "Buy, buy, buy!" The main reason why people surf the Internet is that they are looking for useful information.

This is especially the case when they enter keywords into search engines. If they run a keyword search and come across your link they will be much happier if they land on a page full of useful information that is directly related to their keyword search.

It is therefore a good idea for you to turn your website into a source of useful and relevant information that is editorial in style and not obviously trying to sell something. One example of this method is to write product reviews. Another example is to provide advice about the niche market that your website is concerned with.

By showing your visitors that you understand their need for information and by demonstrating to them that you are a knowledgeable source of information, you will probably increase the amount of direct sales you make from your website. But since even the best of websites only convert about three to five percent of first-time traffic into sales, this should not be the main aim of your website content. Treat it as a nice little bonus on the side.

Instead, the actual aim of your website should be to persuade as many people as possible to give you permission to contact them via e-mail. To do this you will need to get them to give you their name and e-mail address by filling in a form on your website. Of course not many people will simply fill-in form for no apparent reason, so you need to give them a compelling reason to do that.

What you need to do is offer them a detailed report giving much more information of the sort that they came to your website to look for. Offer the report free of charge and invite them to fill-in the form in order to access it. Make it clear to them that filling in the form will also give them the opportunity to receive your newsletter, or news updates free of charge in the future.

If your free offer is attractive enough, and if you have placed the sign up form in a prominent position, near the top of each of your web pages, you should be able to get a considerable percentage of your first-time visitors to join your list.

Now you can contact them at your leisure and work on building a relationship with them which will make the whole selling process a lot easier and therefore help you to make money on the Internet.

Source:Ezinea